American Marketing Association

About Us

The American Marketing Association Río Piedras Collegiate Chapter has been part of the history of the University of Puerto Rico since 1981.  For more than 25 years this Collegiate Chapter has been working towards the students improvement, knowledge and experience in marketing.  Today, the founders of this Chapter are Professors, General Managers, CEO’s and great Entrepreneurs in Puerto Rico and even Worldwide. 

Mission

To promote high quality professional services in the marketing area, giving the students the opportunity to satisfy their needs; develop professionally and as a leaders and interact in a friendly and sociable environment.

Goal

Provide the students the experience they need to understand the real business world and how marketing is a key to be successful in it. Develop future professionals and entrepreneurs in marketing.

Our Collegiate Chapter is committed to working hand in hand with our members to provide them with all the opportunities and resources in order to help them transition from student to professional marketer. In order to do this, we have created three committees that work together to accomplish this goal and all goals established as both individuals and as a collegiate chapter. We strive to work together as a team and become a family of marketers

Brand Managing Committee

This committee is in charge of coordinating and working towards the image of our Chapter. They are in charge of decorating the venues in which we make our activities and they also promote all of our activities around the University Campus.  Also, this committee has worked with others student associations providing them with the promotion for their activities.

External Relations Committee

This committee is in charge of contacting all people outside of our organization and campus that could bring something useful to our association, such as marketing professionals that can mentor the students in the organization. The external relations committee is also in charge of coordinating mentoring activities for high school DECA students all around Puerto Rico.

Community Services Committee

This committee is in charge of coordinating community service activities that can help our community and people who really could use our help. This committee goes to the source of the problem and finds ways to bring help to people in need around our community.